The Procter & Gamble Company (PG) Discounted Free Cash Flow - Exit Multiple - Discounting Cash Flows
PG
The Procter & Gamble Company
PG (NYSE)

Estimated Value

USD

Market Price USD

* Values are not guaranteed, please do your own
research before making investment decisions.

Discounted Free Cash Flow - Exit EBITDA Multiple

Discounted Free Cash Flow calculates the value of a share based on the company's estimated future Free Cash Flow figures.

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Interactive Assumptions

Discount Rate

Discount Rate

Discount Rate = Equity Weight * Cost of Equity + Debt Weight * Cost of Debt * (1 - Tax Rate)

Calculated using Weighted Average Cost of Capital (WACC) formula. It represents a firm’s average after-tax cost of capital from all sources, including common stock, preferred stock, bonds, and other forms of debt.

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Cost of Equity

Cost of Equity = Risk Free Rate + Beta * Market Premium

The cost of equity is the theoretical rate of return that an equity investment should generate. It is calculated using the CAPM formula.

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Cost of Debt

Cost of Debt = Interest Expense / Total Debt

The cost of debt is the effective rate that a company pays on its debt, such as bonds and loans.

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Equity & Debt Weights

Debt Weight = Total Debt / (Market Capitalization + Total Debt) = 1 - Equity Weight

The Equity Weight represents the proportion of equity-based financing (Market Capitalization), while the Debt Weight represents the proportion of debt-based financing (Total Debt).


Tax Rate

Tax Rate = Income Tax Expense / Income Before Tax

The overall tax rate paid by the company on its earned income.

↳ Beta

Beta

Beta measures the volatility of a stock's price in relation to the overall stock market. A higher beta indicates greater price fluctuations relative to the market.

↳ Risk Free Rate

Risk-Free Rate

The risk-free rate represents the return an investor expects from an absolutely risk-free investment over a specified time period. By default, it is set to the current yield of the U.S. 10-Year Treasury Bond.

↳ Market Premium

Market Premium

The market risk premium represents the additional return over the risk-free rate that investors expect for taking on the risks associated with equities.

↳ Tax Rate

Tax Rate

Tax Rate = Income Tax Expense / Income Before Tax

This is the company’s effective tax rate, reflecting the average rate of tax actually paid on its pre-tax earnings (including all statutory, deferred, and non-recurring items).

This rate is used to adjust the after-tax cost of debt, since interest expense is tax-deductible.

Discount Rate

Discount Rate =
Debt Weight × Cost of Debt × (1 − Tax Rate)
+ Equity Weight × Cost of Equity

Revenue Growth Rate

Revenue Growth Rate

The annual growth rate applied to projected revenue, starting from the second projection year onward.

Exit Ebitda Multiple

Exit EBITDA Multiple

The exit EV/EBITDA multiple used to calculate the terminal value.

Ebitda Margin

EBITDA Margin

EBITDA expressed as a percentage of Revenue.

Capital Expenditure To Ebitda

Capital Expenditure to EBITDA

Capital expenditure expressed as a percentage of EBITDA.

Operating Cash Flow To Ebitda

Operating Cash Flow to EBITDA

Operating cash flow expressed as a percentage of EBITDA.

Historical Years

Historical Years

The number of years of historical data used to calculate averages and trends for analysis.

Projection Years

Projection Years

The number of years into the future for which the analysis projects financial performance and metrics.

Results

Market Capitalization 389.1 Bil. USD
Current Enterprise Value (EV) 414.9 Bil. USD
Current EBITDA 22.31 Bil. USD
Exit EBITDA Multiple (EV/EBITDA) 18.6
Terminal EBITDA 22.71 Bil. USD
Terminal Enterprise Value 422.4 Bil. USD
Discounted Terminal Enterprise Value 326.1 Bil. USD
Sum of Discounted Free Cash Flow 73.31 Bil. USD
Present Enterprise Value 399.4 Bil. USD
Cash and Equivalents 10.82 Bil. USD
Total Debt 36.64 Bil. USD
Present Equity Value 373.6 Bil. USD
Shares Outstanding 2.42 Bil.
Estimated Value per Share 154.1 USD
Yield of the U.S. 10 Year Treasury Note 4.02%
Cost of Equity 5.71%
Equity Weight 91.68%
Cost of Debt 1.11%
Debt Weight 8.32%
Forecasted Revenue - 5 Year CAGR 1.78%
Forecasted Free Cash Flow - 5 Year CAGR 4.04%

Historical and Forecasted Data

Monetary values in USD

Edit Chart Values 2026-06-30 2027-06-30 2028-06-30 2029-06-30 2030-06-30

Monetary values in USD

amounts except #

2025
Jun 30
LTM
Feb 27
2026
Jun 30
2027
Jun 30
2028
Jun 30
2029
Jun 30
2030
Jun 30
Revenue 84,284 85,259 85,784 87,311 88,865 90,447 92,057
Revenue Growth Rate 0.292% 1.16% 1.78% 1.78% 1.78% 1.78% 1.78%
EBITDA 23,298 22,309 21,163 21,540 21,923 22,313 22,710
EBITDA Margin 27.64% 26.17% 24.67% 24.67% 24.67% 24.67% 24.67%
Operating Cash Flow 17,817 19,070 20,077 20,435 20,798 21,169 21,545
Operating Cash Flow to EBITDA 76.47% 85.48% 94.87% 94.87% 94.87% 94.87% 94.87%
Capital Expenditure 3,773 4,222 4,120 4,194 4,268 4,344 4,422
Capital Expenditure to EBITDA 16.19% 18.93% 19.47% 19.47% 19.47% 19.47% 19.47%
Free Cash Flow 14,044 14,848 15,957 16,241 16,530 16,824 17,124
Free Cash Flow to EBITDA 60.28% 66.56% 75.4% 75.4% 75.4% 75.4% 75.4%
Compounded Discount Rate
1.76% 7.17% 12.88% 18.87% 25.19%
Discounted Free Cash Flow 14,044 14,848 15,681 15,155 14,644 14,153 13,678

Monetary values in USD

amounts except #

Average LTM
Feb 27
2025
Jun 30
2024
Jun 30
2023
Jun 30
2022
Jun 30
2021
Jun 30
2020
Jun 30
2019
Jun 30
2018
Jun 30
2017
Jun 30
2016
Jun 30
Revenue 75,247 85,259 84,284 84,039 82,006 80,187 76,118 70,950 67,684 66,832 65,058 65,299
Revenue Growth Rate 1.78% 1.16% 0.292% 2.48% 2.27% 5.35% 7.28% 4.83% 1.27% 2.73% -0.369% -7.7%
Cost of Revenue 37,825 42,046 41,164 40,848 42,760 42,157 37,108 35,250 34,768 34,432 32,638 32,909
Gross Profit 37,421 43,213 43,120 43,191 39,246 38,030 39,010 35,700 32,916 32,400 32,420 32,390
Gross Margin 49.69% 50.68% 51.16% 51.39% 47.86% 47.43% 51.25% 50.32% 48.63% 48.48% 49.83% 49.6%
EBITDA 18,688 22,309 23,298 21,441 20,848 20,620 20,721 18,719 8,311 16,197 16,586 16,519
EBITDA Margin 24.67% 26.17% 27.64% 25.51% 25.42% 25.71% 27.22% 26.38% 12.28% 24.24% 25.49% 25.3%
Net Income 13,048 16,466 15,974 14,879 14,653 14,742 14,306 13,027 3,897 9,750 15,326 10,508
Net Income to EBITDA 68.66% 73.81% 68.56% 69.4% 70.28% 71.49% 69.04% 69.59% 46.89% 60.2% 92.4% 63.61%
Cash from Operating Activities 16,761 19,070 17,817 19,846 16,848 16,723 18,371 17,403 15,242 14,867 12,753 15,435
Cash from Operating Activities to EBITDA 94.87% 85.48% 76.47% 92.56% 80.81% 81.1% 88.66% 92.97% 183.4% 91.79% 76.89% 93.44%
Capital Expenditure 3,378 4,222 3,773 3,322 3,062 3,156 2,787 3,073 3,347 3,717 3,384 3,314
Capital Expenditure to EBITDA 19.47% 18.93% 16.19% 15.49% 14.69% 15.31% 13.45% 16.42% 40.27% 22.95% 20.4% 20.06%
Free Cash Flow 13,383 14,848 14,044 16,524 13,786 13,567 15,584 14,330 11,895 11,150 9,369 12,121
Free Cash Flow to EBITDA 75.4% 66.56% 60.28% 77.07% 66.13% 65.8% 75.21% 76.55% 143.1% 68.84% 56.49% 73.38%
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Discounting Cash Flows

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