BARK's Business Model
BARK Inc., a dog-centric company, provides products, services, and content for dogs. It operates in two segments, Direct to Consumer and Commerce. The company serves dogs through monthly subscription services. It is also involved in the design of playstyle-specific toys, satisfying treats, personal meal plans with supplements, and dog-first experiences designed to foster health and happiness of dogs everywhere. In addition, the company offers monthly themed box of toys and treats under the BarkBox and Super Chewer names; personalized meal plans under the BARK Food name; health and wellness products under the BARK Bright name; and dog beds, bowls, collars, harnesses, and leashes under the BARK Home brand. Further, the company sells BARK Home products through BarkShop.com. Additionally, it offers custom collections through online marketplaces, and brick and mortar retailers. The company was formerly known as The Original BARK Company and changed its name to BARK, Inc. in November 2021. BARK Inc. was incorporated in 2011 and is headquartered in New York, New York.
| Sector & Industry | Consumer Cyclical / Specialty Retail |
| Website | https://bark.co |
| CEO (Chief Executive Officer) | Matt Meeker |
| Number of Employees | |
| IPO date | December 18, 2020 |
BARK Latest News
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| Contact | |
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| Country | US |
| Address | 221 Canal Street |
| City | New York City |
| State | NY |
| Phone | 855 501 2275 |
| Zip Code | 10013 |
| Other Identifiers | |
| CIK | 0001819574 |
| ISIN | US68622E1047 |
| CUSIP | 68622E104 |
| Open | 0.7993 |
| Previous Close | 0.8343 |
| Volume | 180.4 Thou. |
| Average Volume | 1.53 Mil. |
| Day’s Range | 0.7993 – 0.8232 |
| 52 Week Range | 0.53-1.48 |
| MA (50) | 0.80496 |
| MA (200) | 0.82023 |
| Market Cap | 142.2 Mil. |
| Shares Out. | 172.8 Mil. |
| Earnings Date | Jun 03, 2026 |
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Industry Competitors for BARK
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